Loyalty Program Incharge

Y.K Almoayyed & Sons

Full Time
  • 5 - 7 years
  • Bahrain
  • Job Applicants: 1
  • Job Views: 39
  • Posted: 21 06 2019

Job Details

Experience: 5 - 7 years

Qualification: Any graduate(Any)

Salary Offered: 200 - 400 Thousands Monthly

Functional Area: Marketing / Advertising / MR / PR

Industry: Automotive / Ancillaries

Role: Others

Job Location: Bahrain

Gender: Any Gender

Number of Vacancy: 1

Job Description

• Create value by evolving and managing new engagement, loyalty and retention programs
• Develop program strategies to optimize sales and customer loyalty resulting in sales growth, improved retention and customer / associate satisfaction.
• Be accountable for customer acquisition, engagement, and retention strategies for the program and overall sales contribution of the loyalty program as part of the overall business.
• Build out the customer life cycle and communication journey to drive enrollments and engagement
• Develop a deep understanding of brand and business goals and apply them to loyalty marketing tactics
• Generate new (and improve existing) marketing campaigns that reinforce our value proposition across the customer life cycle to reduce customer churn, increase loyalty, and improve the customer experience
• Work closely with marketing team to ensure alignment with brand equity and voice across all brands
• Create program KPIs and ongoing reporting to measure program effectiveness and identify opportunities for improvement
• Identify database growth and future potential opportunities of the program
• Collaborate with cross functional business partners (IT, Legal, Marketing, Store Ops, Customer Service, etc.) to facilitate development & delivery of loyalty strategies and marketing activities
• Work with Visual Merchandising to ensure proper signage is in place to support events and communicated to store teams
• Perform periodic and post-campaign KPI analyses and analyze program performance to shape future strategies
• Establish opportunities for program evolution and action upon these opportunities for future success
• Monitor Loyalty program and make recommendations as needed to adjust the program to meet strategic program objectives
• Develop and implement strategies to drive store engagement in acquiring new Loyalty Rewards card applications in order to achieve in store app goal

Skills Required

Rewards Program
Loyalty Programs
Loyalty Program Management

Key Requirements

• Create value by evolving and managing new engagement, loyalty and retention programs
• Develop program strategies to optimize sales and customer loyalty resulting in sales growth, improved retention and customer / associate satisfaction.
• Be accountable for customer acquisition, engagement, and retention strategies for the program and overall sales contribution of the loyalty program as part of the overall business.
• Build out the customer life cycle and communication journey to drive enrollments and engagement
• Develop a deep understanding of brand and business goals and apply them to loyalty marketing tactics
• Generate new (and improve existing) marketing campaigns that reinforce our value proposition across the customer life cycle to reduce customer churn, increase loyalty, and improve the customer experience
• Work closely with marketing team to ensure alignment with brand equity and voice across all brands
• Create program KPIs and ongoing reporting to measure program effectiveness and identify opportunities for improvement
• Identify database growth and future potential opportunities of the program
• Collaborate with cross functional business partners (IT, Legal, Marketing, Store Ops, Customer Service, etc.) to facilitate development & delivery of loyalty strategies and marketing activities
• Work with Visual Merchandising to ensure proper signage is in place to support events and communicated to store teams
• Perform periodic and post-campaign KPI analyses and analyze program performance to shape future strategies
• Establish opportunities for program evolution and action upon these opportunities for future success
• Monitor Loyalty program and make recommendations as needed to adjust the program to meet strategic program objectives
• Develop and implement strategies to drive store engagement in acquiring new Loyalty Rewards card applications in order to achieve in store app goal

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Email: jobs@almoayyed.com.bh

Contact Person: HR

Web:http://www.almoayyed.com

ABOUT COMPANY

Y.K. Almoayyed & Sons is a diversified business group based in the Kingdom of Bahrain that consists of Y.K. Almoayyed & Sons, Ashrafs, Almoayyed Contracting Group, National Concrete Co. and Almoayyed Properties. They operate under the strong leadership of its Chairman, Farouk Yousuf Almoayyed, and are guided by the principles of its late founder, Yousuf Khalil Almoayyed.

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