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SEO Manager

 Taxmann Group

  • 3 - 4 years
  • Delhi
  • Applicants: 0
  • Views: 29
  • Posted: 31 08 2020
  • Full Time

Job Details

Experience: 3 - 4 years

Qualification: Any graduate(Any)

Salary Offered: Not Disclosed

Functional Area: Marketing / Advertising / MR / PR

Industry: IT Computers / Software

Role: Display Marketing Manager

Job Location: Delhi

Gender: Any Gender

Number of Vacancy: 1

Language: English

Job Description

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Managing offsite and onsite optimization and reporting on performance.
  • Optimize copy and landing pages for search engine marketing.
  • Perform ongoing keyword discovery, expansion and optimization.
  • Research and implement search engine optimization recommendations.
  • Research and analyze competitor advertising links.
  • Develop and implement link building strategy.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Work with editorial and marketing teams to drive SEO in content creation and content programming.
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Keep abreast of SEO and integrated marketing trends.
  • Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools.
     

Skills Required

content creation
google analytics
PPC
sem

Key Requirements

  • Proven SEO experience
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools (e.g, Google Analytics)
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • Any Graduate with 3-4yrs of experience
Company Logo

Email: support@taxmann.com

Contact Person: HR

Web: www.taxmann.com/

ABOUT COMPANY

Taxmann Is The Leading Publisher On Tax And Corporate Laws In India. Besides Publishing Books, It Maintains The Most Accurate And Largest Online Database On Direct-taxes (domestic As Well As International Taxation), Corporate Laws, Indirect-taxes, Accounts & Audit And Indian Acts & Rules. Taxmann Has Sales Offices/resident Representatives Throughout Indian And Overseas. Taxmann Is Working On Gst & Other Tax Compliance Tools & Services On Cloud. As A Goods & Service Tax Suvidha Provider (gsp), Taxmann Is Well Positioned To Lead This Segment Of The Market.

Read More

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